A Few Words About Us

We make things happen.

The clients who choose Fine Signs of LA are looking for a sign that has style and substance as well as quality. In order to stand out in this business we make you stand out in your business. That’s why retail stores and restaurants are really our specialty. We’ll help you design a sign that will catch everyone’s attention and place your signs strategically in the best possible location(s) for maximum exposure. That’s what separates us from everyone else. Anyone can build you a sign. But will they take the time to make sure you’re successful in your new business in this day and age of high competition?

Our expertise in sign design and manufacturing also allows us to offer the best solutions for a wide range of customers with larger projects such as hotels, schools, government agencies and office buildings. We can service your exterior and interior signage needs.

Cutting-edge design is critical for your company’s success. The Fine Signs team is comprised of talented graphic artists and sign designers who understand how to create subtle the best outdoor advertisement that is provocative and captivating. We’ve got wicked graphics artists who have mastered the art of design, a jaw-dropping fabricating team that makes some of the best signs in the industry and an expert installation team that will cater to your every need.

Our History


"Big Joe" started our family business before computer generated designs and fabrication. Signs were painted by hand and neon was blown and hand bent. Mary Safar grew up in her father's sign fabrication shop which she helped to manage.



"The Sign Shop" opens in Manhattan Beach, a very successful retail sign company, selling smaller signs and banners which they later sold to persue larger commercial projects.


Mary Safar continues in the family business more focused on large commercial signage and launches Fine Signs of LA to serve the greater Los Angeles area as well as the South Bay.


Fine Signs now works with hundreds of commercial contractors,  dozens of commercial management companies as well as serving thousands of local business owners all over the Los Angeles area.

Meet The Owner

Mary Safar

Our founder, Mary Safar, has over 20 years of experience in the sign industry. A graduate of California State University of Long Beach in Fine Arts, she has a keen eye for curating the perfect spot for your sign and creating a design that will stand out from the crowd.  Mary is a professional sign maker as well as an artist who is a perfectionist and will make sure your sign comes out looking perfect.

No Compromises


Highest Quality

We take pride in how we fabricate our signs and the quality components we use inside them to give you the highest quality sign in the industry.


The Best Service

We are always accessible and and have many years of expertise in the field. Our project managers will be with you from start to finish to ensure a smooth process to get you through design, permits and installation.


Competitive Prices

We definately aren't the cheapest in the business because of the high quality materials we use. But we are extremely competitive on price which is why so many commercial developers trust us.

Service Area

Serving the Beach Cities, West LA and the Greater Los Angeles Area.

Fine Signs of LA is a full service sign company based out of West LA. The majority of our clients are in the Los Angeles area including West LA and Beverly Hills as well as the South Bay including Santa Monica, Manhattan Beach, Hermosa Beach, Redondo Beach and Long Beach. We also serve clients all over the Greater Los Angeles area as well as Orange County.